Resume · Product Research

Kemani Williams

Self-directed builder transitioning into Product Research from a non-tech background. Currently running a validated AI startup, using structured customer discovery and competitive analysis, and Flow to Focus, a self-development brand and product I built and sold from zero. AWS Certified Cloud Practitioner, fast with new tools including AI, and driven by evidence over guesswork. Seeking the Pinterest Apprentice Product Researcher role to build these instincts with real infrastructure and mentorship.
User Research Customer Discovery Digital Products Technical Support Self-Funded AI-Fluent
Overview

Who I am and why I build things

I am a self-directed builder moving into Product Research from a non-traditional background. Over the past year and a half in technical support, I have learned what breaks for real users and how to fix it, while building two of my own products on the side, from idea to first sale, entirely on my own.

I did not wait for a title to start doing product work. Competitive analysis, structured customer interviews, funnel design, and shipping, then iterating based on what actually happened instead of what I assumed would happen. That is the muscle I want to bring to a product team.

Currently Building

Three things, one throughline

Founder / Creator

Flow to Focus

Late 2024 to Present

A self-development brand and product built from zero. I write, teach, and sell a productivity framework through a growing content platform. More than 20 guides sold since launch in February 2026, a free video workshop with a companion worksheet driving the funnel, and a print-on-demand physical workbook currently in development. Grew the brand to 2,135 TikTok followers, 619 Instagram followers, and 225 YouTube subscribers, plus a newsletter with more than 100 subscribers, all organically.

Founder / Product Lead

AI Startup

A knowledge base built for ADHD solopreneurs
May 2026 to Present

Validated a real product gap for ADHD solopreneurs after mapping more than 11 competitors, including Notion, Obsidian, and Mem.ai, and running structured customer discovery calls to confirm the problem before writing any code. Now building the first beta version of the product, following a self-imposed 90-day roadmap from validation to launch, entirely in public.

Technical Support Specialist

HMH (NWEA)

April 2025 to Present

Support more than 50 million students and 4 million educators across 150 countries on HMH's K-12 learning platforms. I handle onboarding, troubleshooting, and escalation through Jira and Salesforce, and use the role to sharpen the same problem-solving instincts I apply to my own products.

Earlier Experience

Where it started

Event Coordinator / Property Management Assistant
First Service Residential, Sacramento, CA
2023 to 2024
Administrative Assistant
Impact Real Estate Solutions / Coldwell Banker Select, Sacramento, CA
2020 to 2023
Customer Service Associate, Internship
SMUD, Sacramento, CA
2022
Skills & Tools

What I actually use

Jira
Salesforce
AWS
Canva
Google Analytics
Meta Ads Manager
Claude
AI
ChatGPT
MS
Microsoft 365 & Teams
Perplexity
LinkedIn
Instagram
TikTok
Pinterest
Certifications & Education

Paper trail

AWS Certified Cloud Practitioner. SEO Certified. Reliable Soft Social Media Marketing Certification.

Sacramento State University, International Business (attended). Christian Brothers High School, Sacramento, CA, Class of 2023.

Let's talk.
Tampa, FL · Kemani.social@gmail.com · 916.841.3066
Get In Touch